Noida, Sector 65
Responsibilities
Assist in the formulation of strategies to build a lasting digital connection
with consumers
Plan and monitor the ongoing company presence on social media
(Twitter, Facebook etc.)
Launch optimized online adverts through Google Adwords, Facebook
etc. to increase company and brand awareness
Be actively involved in SEO efforts (keyword, image optimization etc.)
Prepare online newsletters and promotional emails and organize their
distribution through various channels
Provide creative ideas for content marketing and update website
Collaborate with designers to improve user experience
Measure performance of digital marketing efforts using a variety of Web
analytics tools (Google Analytics, WebTrends etc.)
Acquire insight in online marketing trends and keep strategies up-to-
date
Requirements and skills
Proven experience as Digital Marketing Executive or similar role
Excellent understanding of digital marketing concepts and best
practices
Experience with B2C social media, Google Adwords and email
campaigns and SEO/SEM
Working knowledge of ad serving tools (e.g., DART, Atlas)
Perfect knowledge of web analytics tools (e.g. Google Analytics,
NetInsight, WebTrends etc.)
Skills and experience in creative content writing
Analytical mindset and critical thinking
Excellent communication and interpersonal skills
Minimum Educational Qualification: Graduation
| Experience | 3 - 5 Years |
| Salary | 4 Lac To 4 Lac 75 Thousand P.A. |
| Industry | IT Software - Ecommerce / Internet Technologies |
| Qualification | 12th Pass, 10th Pass, Professional Degree, B.A, B.Com, M.B.A/PGDM |
| Key Skills | Email Marketing Digital Marketing Social Media Marketing Google Analytics Online Digital Marketing Google Adwords Search Engine Marketing Facebook Marketing |
(12)Sales & Marketing / Business D...
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